Know your small business.
Then know your competition.
More is public about your business than you have ever seen.
Inside a report
Seven sections, the same seven every time. Open any of them.
What people say across Google, Yelp, TripAdvisor, Facebook and the BBB: how the ratings compare platform to platform, what gets praised, what keeps coming up, and whether the owner replies. Where a claim rests on a single review, the report says so.
Rating by platform
What they love
What they wish
Owner replies
Where it comes from
Public sources, all of them. Each one opens.
The rating, the written reviews, the owner's replies, and the listing details customers see before they ever visit.
The second rating that often disagrees with the first, and the reviews behind the disagreement.
Ratings and reviews with a traveller's eye, where the business is listed at all, which is itself worth knowing.
The page, its recommendations, and how actively the business speaks for itself there.
Accreditation, the letter grade, and any complaint record, written as the BBB's account rather than ours.
The Comptroller's franchise and sales tax records, TABC licensing, and state licensing and permit registers, matched to the business by address and entity name.
The county appraisal roll for the premises and municipal permit and inspection records, where the county and city publish them.
Trade-area demographics for a short drive around the premises and the local wage picture, from the public statistical series.
What it says, what it is missing, and the domain record underneath it, including how long the domain has existed.
Every report lists which of these were consulted, which returned information, and which could not be read on that occasion. A source that gave us nothing is named, not skipped.
Ways to work together
Three shapes. The pace within each is yours.
Single
One report, on a business of your choosing.
Concludes on delivery.
Quarterly
Three reports and one comparison.
Across three months.
Annual
Fifteen reports and four comparisons.
Across twelve months.
Reports are requested whenever you want them within the period, each one is prepared after you ask for it, the first lands within a few business days, and everything stays in your portal.
Questions owners ask
- No. Most people start with themselves, because that is the report that changes how you see the rest. After that it is your call. A competitor, a location you are thinking about, the place that opened down the street.
- People, not a tool you log into and operate. Every report is generated, checked, and sent by hand by the KYSB team.
- No. Every figure in a report traces to something we pulled. Where a source returned nothing, the report says nothing was found. Where a customer alleged something, it is written as that customer's account rather than as fact.
- The first report lands within a few days of you filling out the form.
- There are a couple of ways to work together depending on what you need. Tell us about your business and we will talk it through.
Start with yours. Then look wherever you want.